
SHOOTING
2023
Nico Vuignier Capsule Collection
CLIENT
BRIEF
Create a campaign for Salomon's freeride division to promote the Nico Vuignier Capsule Collection, which includes a goggle, poles, and a helmet, all designed with a Blob-inspired aesthetic, in collaboration with Nicolas Vuignier, freeride athlete.
Deliverables:
• 50 photos
• 1 Product KV
MY ROLE
As Art Director for Salomon through Wide agency
• Concept proposal through an artistic direction moodboard, including photo and videos storyboards ideas
• Videos were filmed, edited, and crafted by Nicolas Vuignier
to reflect his personal style
• Pre-shoot, briefing the photographer and model
• After the shoot, selecting photos, final edit approuval
• Edit Product KV
Art Direction • Photography • Video • Edition
MODEL
PHOTOGRAPHER